B2B Public Relations Archives

Knowing the difference between B2B and B2C PR

Do you know the difference between B2B and B2C PR?

The public relations sector plays a critical role in shaping a company’s reputation, managing its relationships with key stakeholders and influencing public perception. While the…

Hydrogen can be used for far more than powering vehicles of the future

You may already know a lot of facts about hydrogen. That it’s the most abundant element in the world (and in the universe), that it’s…

Can we afford to make the switch to hydrogen power? Can we afford not to?

Governments, corporations, industry leaders, environmental groups and an ever-growing list of celebrities have become increasingly keen to promote the green agenda in recent years, and…

Disadvantages of the switch to hydrogen power

Amid all the worry about the use of fossil fuels, the effects of carbon emissions and the damage that we’ve caused – and continue to…

Working with LGBTQ Influencers: Being a True Ally All Year Round

In recent years, influencer marketing has become an integral part of digital strategies. As companies strive to be inclusive and authentic, partnering with LGBTQ influencers…

The UK’s Hydrogen Strategy: A chance at last to dream of better times?

We constantly hear of government initiatives around the world aimed at protecting the planet, at reversing the damage we’ve already caused and of achieving the…

What exactly IS a hydrogen fuel cell?

It would be fun to say that a hydrogen fuel cell works on a very simple process. Fun, but untrue. The scientific function that takes…

The development of hydrogen-powered cars: A very rapid work in progress

Like all influential PR agencies, the good people at Rose Media Group know all about the importance of news monitoring. We keep a close…

What happens to spent EV batteries?

The humble battery has been a part of our lives for many decades now, and up until recently its life-cycle was relatively straightforward: you bought…

Electric vehicles to play a significant role at COP26

This autumn, Glasgow plays host to the United Nations Climate Change Conference, amid an understandable amount of fanfare. The event, known to one and all…