Rosy Blogs
Effective PR needs to be seen as a long-term game
Public Relations is fundamentally a long-term game because it focuses on building relationships, establishing credibility and maintaining trust with various…
How best to integrate your marketing strategy
Whether you’re selling beans, books, bungalows or bread, you need to be all too aware of the need to create…
The pros and cons of influencer marketing
These days, it’s easy to understand why some observers consider certain YouTubers, Tik Tokers and Instagrammers to be the new rock…
How to turn a national awareness day into a PR triumph
Here at Rose Media Group, we’ve been involved in a number of successful PR campaigns over the years, some of…
Short- and long-term PR strategies: Which is best for you?
Trying to decide whether quick wins in PR are better than long-term gains is a little like asking the length…
Human content versus AI: the big debate of the 2020s
We seem to be seeing the influence of Artificial Intelligence (AI) all around us these days, from digital assistants on…
Five ways for businesses to take better care of employees
The world of commerce is perhaps more competitive than it has ever been, which means it’s hugely important for businesses…
Using technology to enhance the user experience in the hospitality sector
There are few sectors that evolve as quickly as that of hospitality, and this is one of the reasons why…
The importance of sustainable products in the construction industry
There was a time, not so long ago, when the usage of sustainable products was perceived more as a trend…
Kind words we never thought we’d hear
“If you don’t win the contract, we’ll pay all your expenses, including the time you put into the proposal.” …
The bears that pedalled their way around the world
Here at Rose Media Group, we’ve understandably always thought that we’ve been there, done that and bought the t-shirt. Our…
Embracing everything that World Health Day stands for
On Sunday, April 7th this year, global communities will come together to recognise and celebrate World Health Day. This annual…
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