Five reasons why we love working in PR
Valentine’s Day is often seen as a celebration of love, but for those of us working in Public Relations, it’s also a timely reminder of…
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Turning a good idea into global wow-factor… it’s what we do!
US newspaper editor Arthur Brisbane is credited with telling us a picture is worth a thousand words, and who are we to argue? While Mr…
The sheer joy of a PR agency winning a new client
The moment a PR agency wins a new client is often an exhilarating blend of celebration, anticipation and determination. It’s a milestone that goes beyond…
Schools should be using social media engagement to attract the best teaching talent
In today’s competitive education landscape, attracting high-calibre teaching talent is more than just posting job openings. Schools, universities and educational organisations must develop compelling strategies…
Do you know the difference between B2B and B2C PR?
The public relations sector plays a critical role in shaping a company’s reputation, managing its relationships with key stakeholders and influencing public perception. While the…
Key marketing trends in the manufacturing, electronics and engineering sectors for 2020 and beyond
Industry 4.0 is upon us. We are in an age of unprecedented technological advancement. More than in any other sectors, automation and computerisation are having…