The world of business in the UK has been notoriously difficult to predict in recent years, but here at Rose Media Group we’ve never been afraid of gazing into our crystal ball. We’ve spotted trends in the past that no-one saw coming, although we’re yet to work out how to apply our skills to the lottery results. We’re still working on that one. Despite this, our founder Aneela Rose, who really should be known as Burgess Hill’s answer to Nostradamus, knows all about the importance of staying one step ahead of the rest in the business world. Here are four sectors that we think will have an extremely successful year ahead.
- Budget airlines
Much of the commercial success that evolves in 2022 and 2023 will be due to everyday life getting back to normal in the wake of the pandemic. Therefore, predicting that the airline industry will do well is a bit like saying fish and chips could go together to create a satisfying evening meal. What we’re saying here, specifically, is that budget airlines will be particularly popular. Add together the post-Covid travel boom and the need to economise because of cost of living increases and you can see why EasyJet and the like will be packing us in like sardines this summer.
- UK-based holiday accommodations
This includes everything from global hotel chains with establishments all over the country to Mr Jenkinson’s Airbnb fisherman’s cottage overlooking the waterfront in Torquay. Stay-cations have been on the rise for a while now, of course, but with the rising cost of overseas travel and the still-existent uncertainties about travelling abroad this trend is set to continue for some time to come. And why not? There’s nothing wrong with holidays in the UK, after all, especially if the summer proves to be one of those unexpectedly pleasant ones. Good luck, Mr Jenkinson.
- The hospitality sector
In the wake of a pandemic that has been with us for more than two years and STILL won’t really go away, is there a sector that’s been hit harder than hospitality? Our pubs, for example, were in decline for many years before Covid was even heard of, so those that have managed to stay in existence have already cleared more hurdles than an Olympic steeplechaser being chased by a hungry lion. If they are on the verge of a growth spurt – and we think they ARE – they really can say they deserve it. Seeing a pub busy again, with customers queueing up for drinks and food, somehow seems to warm our hearts these days, doesn’t it?
- Spa venues
With so many spa venues closed during the pandemic, many of their former regulars were starting to forget what true relaxation really felt like. The good news for them now is that it’s possible once again to book a day of decadence to reduce stress levels that had gone through the ceiling, through the attic, through the roof and on until they reached the edge of the earth’s atmosphere. Calm contentment is now a reality again, not just a pipe dream for the terminally tense. And as a result, those spa retreats that stayed in business can hopefully look forward to a very profitable time ahead.
Here at Rose Media Group, we’re dedicated to providing the best PR West Sussex has to offer. And part of that pledge involves identifying market trends and acting upon them accordingly. Knowing what’s already happened is important, of course, but knowing what’s about to unfold can be crucial.