Elevate your school’s presence with effective educational PR
Elevating a school’s presence through educational public relations (PR) is a crucial strategy in today’s competitive and dynamic educational landscape. Effective PR not only enhances…
Category: PR and Media
Do you know the difference between B2B and B2C PR?
The public relations sector plays a critical role in shaping a company’s reputation, managing its relationships with key stakeholders and influencing public perception. While the…
Effective PR needs to be seen as a long-term game
Public Relations is fundamentally a long-term game because it focuses on building relationships, establishing credibility and maintaining trust with various stakeholders, all of which require…
How best to integrate your marketing strategy
Whether you’re selling beans, books, bungalows or bread, you need to be all too aware of the need to create effective – and successful –…
The pros and cons of influencer marketing
These days, it’s easy to understand why some observers consider certain YouTubers, Tik Tokers and Instagrammers to be the new rock stars, Premier League footballers or…
How to turn a national awareness day into a PR triumph
Here at Rose Media Group, we’ve been involved in a number of successful PR campaigns over the years, some of which we fully expected and…
Short- and long-term PR strategies: Which is best for you?
Trying to decide whether quick wins in PR are better than long-term gains is a little like asking the length of a piece of string….
Kind words we never thought we’d hear
“If you don’t win the contract, we’ll pay all your expenses, including the time you put into the proposal.” In our many years of…
The bears that pedalled their way around the world
Here at Rose Media Group, we’ve understandably always thought that we’ve been there, done that and bought the t-shirt. Our years of experience in the…
Embracing everything that World Health Day stands for
On Sunday, April 7th this year, global communities will come together to recognise and celebrate World Health Day. This annual event has a different theme…
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