Tower Bridge

"Since working with Rose Media Group, we have seen a 20% increase in income."

- Chris Earlie, Head of Tower Bridge

ClientLondon Tower Bridge

Service: Consumer PR

BRIEF

Deliver a four year PR programme to engage the public and drive a higher number of visitors to the bridge.

ACTIVITIES

  • Identified key PR opportunities that would generate media interest to influence consumers
  • Co-ordinated and implemented PR in line with marketing, events and advertising activity
  • Invited key media to VIP events at the bridge and managed accordingly
  • Developed brilliant relationships with all relevant travel, leisure and tourism media

RESULTS

  • 600% increase in pro-actively attained media coverage
  • 33% increase in event bookings
  • 13% increase in visitor numbers
  • 20% increase in income overall for the Bridge.

Testimonial

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“Since working with Rose Media Group, we have seen a 600% increase in media coverage, 33% increase in event bookings, 13% increase in visitor numbers and 20% increase in income. We couldn’t be more pleased with the results achieved.”

-Chris Earlie, Head of Tower Bridge