Client: City of London Corporation
City of London Corporation – Victorians Decoded
"Working with Rose Media Group was a memorable experience for all the amazing ideas and coverage achieved for Guildhall Art Gallery."
- Nick Bodger, Head of Cultural & Visitor Development
Service: Social Media Management, PR Services
BRIEF
RMG managed a PR and social media campaign to launch “Victorians Decoded: Art and Telegraphy” a landmark exhibition at Guildhall Art Gallery that marked the 150th anniversary of the first transatlantic telegraph cable.
ACTIVITIES
- Identified key PR opportunities
- Developed relationships with the national media
- Social media strategy & management
- Created and managed press releases
- Secured media attendance for the media previews
RESULTS
- Online coverage: 103
- Press coverage: 16
- Broadcast coverage: 2
- Monthly users: 43,497,824
- Print circulation: 3,262,265
- Broadcast audience reach: 632,000
- Social Media engagement up by 440.9%
- Engagement across Twitter and Facebook: 11,202
- Social media audience reach: 878,664
Testimonial
“What can we say? They are extraordinary! Great to work with, superlative service and talents. It’s always a memorable experience for all the amazing ideas and coverage achieved for Guildhall Art Gallery. They provide inventive solutions to challenging projects across a range of media platforms, are consistent, trustworthy and very competitively priced.”
-Nick Bodger, Head of Cultural & Visitor Development
