Pay per click and social media advertising can help your business get a level exposure that you can’t just achieve from organic reach.

Here at Rose Media Group, we will take care of the following to help you get the great results you want:

Keyword research

It’s important to ensure that you’re targeting the best possible keywords. We will help you find the best keywords that work for your business.

Setting Up your PPC campaign

What keywords you are targeting and to what page you send the traffic to is important to the success of the campaign.

AB testing of ads

The wording of your ads will affect the CTR (Click Through Rate), we will test different variations to make sure you get relevant traffic to your site.

Landing page optimisation

We will use tools like heat maps to see what your users are doing once they land on the site. It is important to make sure that the content on the page has been optimised for the ads.

Well optimised pages will help with improving the keyword scores in PPC, this intern will lower your cost per click and improve profits.

If you’re thinking about using PPC or Social media advertising, we would love to chat to you and see how we can help.

PPC

• If you need to get leads fast or push a seasonal product.
• Help you quickly assess how viable a product is before you promote it with SEO.
• A well designed PPC campaign can help you get leads as well as brand exposure.
• Help you target keywords that you might not be able to target with SEO.
• You get measurable results on ROI, especially if you run an e-commerce site.

Paid social media advertising

You will get all of the same benefits as PPC as well as the following:

• Brand Awareness and exposure on social media platforms.
• It is great for building email lists of targeted people who are interested in your product or service.

If you want to start using PPC or social media advertising then send us a message, we are happy to help you figure out what will best fit your business needs.